Popular Culture and the hoi polloi Production of CelebritiesThe quest for jutularity seems to be universal among forgiving beings , as shown by the fact that fill every culture has its own version of eminence chain armor (Spencer 1973 weber 1968 Shils 1965 ) The celebrity phenomena is observable in the way by which societies are wont to affix special meanings and reverence upon pot such as leave aloneing , movie stars and musicians which transform them into scenes and semi-deities (weber 1968 Spencer 1973 ) Celebrities , of descent line , may be said to have achieved both their highest and weakest orchestrate in today s modern world characterized by the horrific speed of information and communication exchange which back up non only in the excogitation entirely also the diminution of numerous celebrity-wannabes a nd has-beens all over the world (Evans 14Indeed , the speed by which today s stars and celebrities rise to stellar fame and decline or apply into oblivion remind us of Andy Warhol s famous line , everyone lead cleave their fifteen minutes of fame No other artist except Warhol , considered the father of frequent art or garbage down art demonstrated the truth - but also the flaws - of Weber s sociological theory of personal appeal when he transformed the Campbell shut protrude up can into a veritable social icon of popular culture . This further strengthened modern scholars enmity against the Weberian opinion of ` personal magnetism as an innate - if not touched(p) - face of a leader , or in this part , of the celebrity (Spencer 341 ) Today it is widely accepted by just about scholars that celebrities , leaders , and public figures are created , not born , by the mentality and reaction of others (Ferris 239However , it would not only be unsporting but also pres umptuous to dismiss Weber s whimsicality of! `charisma in the modern world .
Weber (1968 ) argued that `charisma was the hallowed or awe-filled property of groups subprogramd , or objects in pointing out the distinctive characteristic of charismatic leaders which make them super likeable to the public Weber s theory was based on the watching that some individuals were considered extraordinary and treated as endow with supernatural superhuman , or at least exceptional(a) powers or qualities (Weber 241 which made them different from all other human beings - in short , they were celebrated by the whole of confederacy for their comprehend superiority o ver the majority of society . thence , these passel were celebrities because of their unique talent or qualities which the `ordinary attempted to check but always in vain , making celebrities here and now leaders , members of the elite , with great influence over the massesThe press Media and the Fabrication of the CelebrityToday , of course , we need not look in addition far to disprove Weber s theory on charisma and argue the case for the mediation of mass media in the entry of celebrities and the manufacture of `charisma Many scholars , in fact , vex out the applicability of the Weberian notion of charisma - which regarded `charisma as a mana from heaven - by pointing out the almost powerful role of the mass media and other social structures in the...If you indispensableness to get a full essay, order it on our website: BestEssayCheap.com
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